BVWire—UK readers will enjoy looking back at “How to Choose the Right Forecasting Technique,” the essential 1971 Harvard Business Review (HBR) article. During a recent BVR webinar, Josh Shilts (Shilts CPA PLLC) said, “What it covers still holds true.” He highlighted the article’s sections on the basic features and limitations of classic forecasting techniques, including qualitative methods, time series analysis, and causal methods.

The article’s authors (John C. Chambers, Satinder K. Mullick, and Donald D. Smith) provided a great chart that compares the different techniques and includes typical applications, computation times, accuracy ratings, reference material, and more. “This was gold to me when I found it,” Shilts said.

“How to Choose the Right Forecasting Technique” is still available free from HBR.