During BVR’s first keynote-style webinar, Douglas Hubbard (Hubbard Decision Research) discussed how to measure intangible aspects of a business that you may have previously considered immeasurable, such as customer satisfaction, organizational flexibility, technology ROI, and technology risk. Hubbard is the creator of Applied Information Economics, and he offers some free example spreadsheets on his website.
Take a survey: Hubbard also asks for some help with a survey he’s conducting about difficult measurement challenges. If you’d like to participate, please click here.
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