David Fein of ValuSource recently gave a demo of ChatGPT to Parnell Black, CEO of the National Association of Certified Valuators and Analysts (NACVA). Black was working on a job posting, so he put ChatGPT to work on it and told it to include why NACVA was a great place to work. In less than a minute, the results appeared—to Black’s astonishment. “Needless to say, not only was I blown away, but in disbelief because this is all true,” he wrote in his latest quarterly message. He gave it some more tasks to do and was equally impressed. Black also noted that ValuSource currently uses ChatGPT to help with complex programming issues and content for marketing purposes. Going forward, “David is quickly working to incorporate ChatGPT into every department at ValuSource,” Black remarked.