A recent BVR survey found that over a quarter (26%) of respondents use the Pepperdine Private Capital Markets Study to estimate the cost of equity. The study is based on an annual survey of expected rates of return with respect to private companies. This year’s survey will close very soon, so, if you have not yet participated, please do so. For a direct link to the survey, click here. The information you provide is confidential. The published study will be free if you fill out the survey—plus, you’ll get it a week early.