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An Actual Brand Valuation Report a Court Rejected as ‘Speculative’

Text (redacted) of a valuation report for the brand name of a local hotel and resort used in a dissenting shareholder case. Can you spot why the court rejected the valuation as being too speculative?

BV News and Trends June 2022

A monthly roundup of key developments of interest to business valuation experts.

A Bird’s-Eye View of Major Intangible Asset Benchmarks

This is an analysis of over 30,000 intangible assets and the types most prevalent in acquisitions, including asset values, royalty rates/profit margins, and useful lives.

BV News and Trends May 2022

A monthly roundup of key developments of interest to business valuation experts.

Twitter’s brand value soared prior to Musk’s bid

The brand value of Twitter increased by 85% to US$5.7 billion this year, even before the takeover attempt by Elon Musk, according to an analysis by Brand Finance.

BV News and Trends April 2022

A monthly roundup of key developments of interest to business valuation experts.

Trademark values and useful lives for bikes

The average royalty rate for the trademarks of bikes is 3.8%, according to data from MARKABLES.

‘Key players’ in valuing IP per QYResearch

QYResearch has published a research report on the global market for valuation services for intangible assets.

Apple is still the most valuable brand, per Brand Finance study

Apple has retained the No. 1 spot on the list of the world’s most valuable brands, according to the “Brand Finance Global 500 Report 2022.”

Global BV News and Trends January 2021

Business valuation news from a global perspective.

BV News and Trends November 2021

A monthly roundup of key developments of interest to business valuation experts.

Article examines brand values, ratios, and multiples

There has been a dramatic shift in the importance of brands in M&A transactions, with the value of customer relations overtaking the brand-value-to-enterprise-value ratio, reveals a new article.

Free model adjusts ROI distortion from missing intangibles

Intangible assets that are “missing” from corporate balance sheets (see prior coverage) distort performance metrics and generally overstates return on capital.

BV News and Trends September 2021

A monthly roundup of key developments of interest to business valuation experts.

New push to explore realignment of intangible asset disclosures

Long overdue is a re-examination of the reporting and disclosure framework for intangible assets (IA).

Paper examines vanishing $10 billion of Sprint’s brand value

Prior to being acquired by T-Mobile in April 2020, Sprint had a brand with a value of $8 billion to $12 billion, according to all the major rankings of the most valuable brands.

Pro golfer values analyzed in Duff & Phelps/Kroll study

Everyone who plays golf knows how confounding the game is.

BV News and Trends May 2021

A monthly roundup of key developments of interest to business valuation experts.

Global BVU News and Trends April 2021

Business valuation news from a global perspective.

BVU News and Trends March 2021

A monthly roundup of key developments of interest to business valuation experts.

Data breaches threaten brand values, says study

A recent study from Infosys and Interbrand analyzes the maximum risk of brand value loss in case of data breaches.

Global BVU News and Trends February 2021

Business valuation news from a global perspective.

Global BV News: Kohli scores again with top celebrity brand value in India

Virat Kohli, captain of the India national cricket team, has topped the powerful celebrity brand list of Duff & Phelps for the fourth year in a row, according to its Celebrity Brand Valuation Study 2020: “Embracing the New Normal.”

Fiat Chrysler brand portfolio valued using 1% royalty rate

The portfolio of Fiat Chrysler brands is worth EUR 10.4 billion based on a preliminary valuation using an 1% average royalty rate, according to a white paper from MARKABLES.

Global BVU News and Trends January 2021

Business valuation news from a global perspective.

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