21
/ September
2012
Top 10 global brand values for 2012
Eurobrand, an Austrian consulting firm offering help with IP valuation and strategies (which must have significant branding issues of their own … see Eurobrand.com, Eurobrand.org, etc.), has issued its annual list of top brands. No surprise at the top, and no change from last year: Apple comes in at number one. In fact the top three global brands remained the same in the rankings: Apple, The CocaCola Company, and Microsoft. New to the top 10 is Johnson & Johnson, now at number nine. Analysts can get the Eurobrand report for the top 100 brand values here.