Top 10 global brand values for 2012

Eurobrand, an Austrian consulting firm offering help with IP valuation and strategies (which must have significant branding issues of their own … see,, etc.), has issued its annual list of top brands.  No surprise at the top, and no change from last year: Apple comes in at number one. In fact the top three global brands remained the same in the rankings:  Apple, The CocaCola Company, and Microsoft.  New to the top 10 is Johnson & Johnson, now at number nine.  Analysts can get the Eurobrand report for the top 100 brand values here.