Goodwill: Let’s Get Personal
Training Event Transcripts
September 7, 2016
R. James Alerding, CPA/ABV, ASA
Harold Martin, MBA, CPA/ABV, ASA, CFE
Join experts Harold Martin and Jim Alerding as they discuss the current status and pressing issues in the area of personal goodwill, with particular emphasis on divorce cases. Dive deep into the definition of goodwill and the concept of personal goodwill and learn the pertinent case law and current thinking on the allocation between personal and entity goodwill. Listeners will discover what is transferrable, as well as strategies for succeeding on your next goodwill engagement.