An Integrated Theory of Business Valuation

BVResearch Pro
Chartered Business Valuators Institute (CBV Institute)
May 6, 2010
Z. Christopher Mercer, ASA, CFA,

Summary

The Gordon Model is a single-period income capitalization model, and is reflective of the way that securities are valued in the public markets. The Gordon Model is shown here as a beginning point for a discussion of an integrated theory of business...
An Integrated Theory of Business Valuation
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