Trademark valuation data for CRM software

BVWireIssue #151-3
April 15, 2015

The average trademark royalty rate for CRM software is 2% of revenue, according to a new analysis from Markables. This information is gleaned from the Markables database of over 5,000 trademark valuations published in financial reporting documents of listed companies from all over the world. The database reports value solely for the use of trademarks (not bundled with other rights).

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