How to Explain Personal Goodwill to a Trier of Fact for a Divorce Valuation

Business Valuation UpdateVol. 27 No. 12
December 2021
Gary Trugman, CPA/ABV, MCBA, ASA, MVS
marital dissolution/divorce
goodwill, enterprise goodwill, income approach, personal goodwill, asset approach, marital asset, alimony


This is an excerpt from the author’s upcoming sixth edition of Understanding Business Valuation, which will be available from BVR in early 2022.