Damodaran’s Warning Signs That a ‘Valuer’ Is Becoming a ‘Pricer’

Business Valuation UpdateVol. 20 No. 11
November 2014


Business appraisers should look carefully at their work to clarify the distinction between pricing and valuing a business or asset. That was one of the key points Dr. Aswath Damodaran (New York University, Stern School of Business) made to an audience (bo ...